A marketing campaign video created for Meta Dwiguna Transcorp as Piaggio distributor in Indonesia and supporter of the global Vespa community event.
This video was created to support the marketing campaign of Meta Dwiguna Transcorp as a Piaggio distributor in Indonesia. As one of the main endorsers of Vespa World Day, the company needed content that could capture the excitement of the event while strengthening its connection with Vespa lovers and riders.
The campaign video highlighted more than just an automotive event. It showcased the culture, pride, and togetherness behind the Vespa community — from the passion of the riders to the lifestyle that surrounds the brand. Through dynamic documentation and event-driven storytelling, the video positioned Meta Dwiguna Transcorp as an active supporter of a global movement that brings Vespa enthusiasts together.
Meta Dwiguna Transcorp needed a campaign video that could amplify its participation in Vespa World Day and communicate the company’s role as part of the Piaggio and Vespa ecosystem in Indonesia. The challenge was to create a video that felt energetic, aspirational, and community-oriented, while still functioning as a strong marketing asset.
Our approach focused on documenting the event atmosphere and translating it into a clear brand story. By combining scenes of rider enthusiasm, community interaction, and Vespa’s distinctive lifestyle appeal, the video helped reinforce the brand’s presence in a way that felt authentic to the event and relevant to its audience.
A campaign video created to support Meta Dwiguna Transcorp’s participation as a key endorser of Vespa World Day.
A narrative approach that captured the atmosphere of the event, the energy of Vespa riders, and the spirit of a global community gathering.
Visual content designed to strengthen the client’s association with Vespa culture, rider communities, and lifestyle-driven automotive engagement.
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